Post-pandemic, Thailand’s beauty sector is bouncing again vigorously. Not solely have locals come down with ‘revenge shopping’ fever, however tourists are also returning to one of the most visited countries on the planet, bringing attractive opportunities for beauty companies. This seamless integration of heritage and modernity has created a vibrant and various beauty landscape, attracting both locals and worldwide beauty lovers.
- Makeup with skin-care benefits continues to be one of the biggest trends in beauty, and this basis fits the bill.
- Meanwhile, consumers are increasingly shopping across price points and report that each online and offline shops influence their buying